Tool switcher

Keep the current focus on the two live instruments. Preview tools are clickable for testing, while the rest stay visible as the next platform layers.

Dev 5 sandbox

Next-wave BOFU tools, isolated from the canonical funnel.

This lab keeps new commercial prototypes outside the live funnel. Nothing here touches checkout, attribution, recovery, success, billing, or backend contracts. The goal is to prepare stronger merge candidates for the next product batch once the release gate is green.

2 focused BOFU prototypes instead of a scattered feature pile.
Reusable motion and self-qualification patterns for future money pages.
Backlog shaped around monetizable intent, not generic UX experiments.

Prototype set

Two BOFU tool concepts with direct commercial positioning.

Sandbox only

Motion system

Reusable interaction patterns built for trust and clarity.

Ambient hero sheen for premium feel without loading a heavy animated layer.
Hover-lift lab cards that signal interactivity and improve scanability.
Confidence meter reveal that explains fit strength instead of creating noise.
Selectable signal chips for fast buyer self-qualification on future money pages.

Merge rule

Promotion stays blocked until the core release gate is green.

No route promotion into primary nav before funnel stabilization is done.
No billing, attribution, checkout, recovery, or success coupling added here.
Future merge can promote a lab route into a production money page with copy and SEO hardening only.

Next backlog

Monetizable tools queued for the next batch.

Contact Intent Audit

Target intent

Visitors ready to contact, but still hesitating on contact or request pages.

Monetization angle

Action Plan plus contact-flow rewrite and trust polish.

Cluster placement

Service contact page, contact us CRO, contact form trust cluster.

Pricing Objection Audit

Target intent

Buyers who reach pricing with real intent, but still stall before plan selection or sales contact.

Monetization angle

Friction map plus pricing narrative rewrite and objection-handling polish.

Cluster placement

Pricing page CRO, SaaS plan pages, objection-stage BOFU cluster.

Local Trust Snapshot

Target intent

Local buyers ready to call or book, but still not convinced by service credibility.

Monetization angle

Trust-first premium report with implementation upsell for service pages.

Cluster placement

Local service trust, contractor pages, booking and estimate pages.

Alternative Page Rewrite Pack

Target intent

High-intent comparison traffic where the page ranks but does not win the choice.

Monetization angle

Comparison audit plus premium rewrite package for decision-stage pages.

Cluster placement

Alternatives pages, comparison content, competitor BOFU cluster.